Sustainable Mobility Culture
In this project, the scientists developed a concept to implement multi-optional mobility offerings drawing on the full range of transport available.
Research approach
The urban transport concept was designed to encourage a change in perspective regarding different types of transport. At the same time, the aim was to support interaction and communication between road/transport users.
The interdisciplinary project team developed a conceptual framework for Frankfurt am Main based on the bicycle and public transport. It involved the integration of planning, municipal implementation and communication. The starting point was a social ecological definition of mobility. The urban studies in Bozen, Freiburg, Salzburg and Zürich were used to illustrate what can be learned from these cities with regard to changing mobility culture.
Project partners
Öko-Institut, Freiburg
StetePlanung, Darmstadt
Script Corporate + Public Communication GmbH, Oberursel
Practice partners
Mystep Zürich
Öko-Institut Südtirol, Bozen/Alto-Adige
Stadtbus der Salzburg-AG
Stadtplanungsamt, Stadt Frankfurt am Main
Client
Federal Ministry of Transport, Building and Urban Development (BMVBW), research programme FOPS
Duration
Contact person
Project team
Research focus
Mobility and Urban SpacesRelated projects
- Agora “Verkehrswende” – Impulses for communication campaigns on Behaviour Change
- CITY:mobil – Viable Ways of Urban Mobility
- Communication to accompany the Ulm tram extension project
- COMPAGNO – A personalised companion to safeguard mobility into old age
- Customer Potential for new Season Tickets in the RMV
- Demand-driven Life Cycle Management
- Environmental awareness in Germany 2020
- Future Fleet - Integrating Electric Cars in Company Vehicle Fleets
- Hertie-Studie FrankfurtRheinMain
- INVENT - Sustainable Management in the Tourism Sector
- KlimaAlltag – low carbon lifestyles in the zero emissions city
- Leisure Traffic in Urban Areas in Switzerland
- MobiHarz – mobility management for short-term holidaymakers in the Harz Mountains
- Mobile Baden-Württemberg – Ways of Transformation towards a Sustainable Mobility
- Mobile Living – Innovative Housing and Mobility Services
- mobile2020 – Promoting Cycling in Central and Eastern Europe
- Mobility Laboratory 2020 – Attractive alternatives to the private car
- Mobility Strategy for Hesse
- Motives of Residential Mobility in Braunschweig
- MOVILIZATION – toward accessible cities
- NahviS - Public Transport in the Black Forest
- Optum – Environmental Relief through Electromobility
- REZIPE – Renewables for a Zero Emission Transport
- RoboCab – Autonomous vehicles for carsharing and taxi fleets
- share – Electromobility in car sharing
- Sharing-Concepts for a Multi-Optional Mobility System in Frankfurt-Rhine-Main
- Smartphone Instead of a Car?
- Socio-Empirical Resarch on Leisure Mobility
- ZEM – Zero-Emission Mobility: Human Powered Mobility with Fun