Research at ISOE is characterized by a transdisciplinary approach, by social ecology and an actor-orientated gender & environment research. Our scientific researchers are qualified to apply a great variety of methods within empirical social research, impact assessment, modelling, the preparation of prognoses, and the development of scenarios. We draft communication strategies for an actor-orientated transfer of project results and monitor implementation projects. We have significant expertise and experience for evaluating implementation measures and programmes as well as conducting stakeholder dialogues.
With all ecological products and measures it is important to know people's opinion before developing them further. This means finding out whether they notice and appreciate an offering, what their wishes and attitudes are, and what they are willing to accept. Here we offer different methods taken from empirical social research.
Anyone offering products and services needs to be aware that the success of a green idea in today's competitive field depends on whether or not the core target group finds it attractive. Although target groups and lifestyles vary a great deal, they can be illustrated in good models that can then be used to design products and offerings to suit their respective target groups.
We use impact assessment to test the effects and consequences of innovations and measures at the planning stage. In many cases, only individual test parameters (such as environmental aspects) are prescribed. However, to get a realistic picture it is necessary to consider the whole spectrum of ecological, social and economic impact and outcomes.