Publications
Transformation

Modernisierung des Blauen Engel. Abschlussbericht

Publication Info

Authors

Published in

UBA-Texte. 24 (2018) Berlin: Umweltbundesamt. Im Auftrag des Umweltbundesamtes.

Availability

Access publication online (umweltbundesamt.de)

Quote

Götz, Konrad, Barbara Birzle-Harder (2018): Modernisierung des Blauen Engel. Abschlussbericht. UBA-Texte, 24. Berlin: Umweltbundesamt

Metadata

Im Auftrag des Umweltbundesamtes

More on the ISOE-Authors

More infos on the project

Modernization of “Blue Angel”
Transformation

Modernization of “Blue Angel”

On behalf of the UBA (Umweltbundesamt) the ISOE is developing a strategy to update the label with the aim to make the eco-label more modern and increase its attractiveness. The focus is on the renewal of the logo.
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Research Unit

Sustainable Society

Resource-intensive consumption patterns cannot be sustained within planetary boundaries. But technological innovations alone are not enough to bring about the necessary changes. Social innovations that could reduce resource consumption are not yet being sufficiently utilized since these innovations require far-reaching changes in everyday practices, infrastructures and institutions.

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