Publications
Transformation

Bratan, du zählst! Nachhaltiger Konsum und soziale Teilhabe für prekäre Zielgruppen

Publication Info

Published in

(2021) Mainz: Hochschule Mainz Sechs Kampagnen des Masterstudiengangs Stuffed Birds. Unterstützt durch das Institut für sozial-ökologische Forschung.

Availability

Access publication online (isoe.de)

Quote

Schröner, Charlotte, Eberhart Kirchhoff, Matthias Riedel, Monika Aichele, Karen Knoll, Nicola Schuldt-Baumgart, Immanuel Stieß (2021): Bratan, du zählst! Nachhaltiger Konsum und soziale Teilhabe für prekäre Zielgruppen. Mainz: Hochschule Mainz

Metadata

Sechs Kampagnen des Masterstudiengangs Stuffed Birds. Unterstützt durch das Institut für sozial-ökologische Forschung

More on the ISOE-Authors

  • Dr. Nicola Schuldt-Baumgart

    Dr. Nicola Schuldt-Baumgart

    Head of Knowledge Communication & Public Relations, Press spokeswoman
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  • Dr. Immanuel Stieß

    Dr. Immanuel Stieß

    Member of the Executive Board, Head of the Practices and Infrastructures Hub
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More infos on the project

Kommunikationskampagnen für nachhaltigen Konsum und gesellschaftliche Teilhabe
Transformation Sufficiency

Kommunikationskampagnen für nachhaltigen Konsum und gesellschaftliche Teilhabe

In collaboration with students and lecturers from the Master's degree course in Communication Design at Mainz University of Applied Sciences, six communication campaigns were created to appeal to young people for sustainable consumption.

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Research Unit

Sustainable Society

Resource-intensive consumption patterns cannot be sustained within planetary boundaries. But technological innovations alone are not enough to bring about the necessary changes. Social innovations that could reduce resource consumption are not yet being sufficiently utilized since these innovations require far-reaching changes in everyday practices, infrastructures and institutions.

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Image: watman – stock.adobe.com