Publications
Morality or economic interest? The Impact of Moral Motives and Economic Factors on the Purchase of Fair Trade Groceries
Publication Info
Authors
Georg Sunderer, Jörg Rössel
Publication Type
Journal
Published in
International Journal of Consumer Studies 36 (2) (2012), 244–250
Availability
Quote
Sunderer, Georg, Jörg Rössel (2012): Morality or economic interest? The Impact of Moral Motives and Economic Factors on the Purchase of Fair Trade Groceries. International Journal of Consumer Studies 36 (2), 244–250